Why Most Product Launches Fail.
What Usually Goes Wrong
- ✕ Zero initial traction — no sales velocity to build organic ranking
- ✕ Wrong keyword targeting — competing for saturated terms with no chance of ranking
- ✕ Poor listing quality — low CTR even with ad spend driving traffic
- ✕ Burned budget — overspending on ads without any organic backup
What Viatrix Does Differently
- ✓ Strategic launch campaigns designed to build sales velocity from day one
- ✓ Low-competition keyword research to find ranking opportunities
- ✓ Conversion-optimized listings that turn clicks into sales
- ✓ Phased strategy combining ads + organic for sustainable growth
Your 90-Day Launch Roadmap.
Research & Strategy
Keyword research, competitive analysis, and launch planning.
Build & Optimize
Create listings, images, and A+ Content that converts.
Launch & Push
Aggressive ad spend to build sales velocity and ranking.
Scale & Optimize
Reduce ACoS while maintaining ranking and scaling.
Launch Performance Dashboard.
Real-time visibility into your launch progress.
Daily sales and ranking updates by keyword
Ad spend vs sales velocity tracking
ACoS trends and optimization alerts
Keyword ranking movements — see what you're winning
Direct WhatsApp access to your launch strategist
Launch Strategy by Category.
Different products need different launch approaches.
Beauty & Personal Care
Influencer-style launch, review generation, and repeat-purchase funnels.
Home & Kitchen
Lifestyle positioning, bundle deals, and seasonal launch timing.
Fashion & Apparel
Size-variant launch strategy, return management, and seasonal planning.
Electronics
Tech launch with spec highlights, trust signals, and warranty focus.
FMCG / Food
Regional launch strategy, subscription models, and combo-pack promotions.
DIY vs Agency vs Viatrix.
Built for founders who want to win from day one.
Products That Launched & Dominated.
Nothing builds confidence faster than real results.
90-Day Launch Framework
A proven timeline that gets your product ranking and selling
Week 1-2: Planning
Research, keyword strategy, listing optimization, and campaign setup.
Week 3-4: Build
Launch campaigns live with initial budget and keyword targeting.
Week 5-8: Push
Aggressive ad spend to build sales velocity and rank for target keywords.
Week 9-12: Optimize
Maximize organic rankings while bringing down ACoS to sustainable levels.